No...the media market and the free market are two different things, but the media market is part of how the free market dictates who is FBS and who isn't. Obviously it is ultimately the conferences who decide, but their decisions are largely based on market forces (in this case a specific media market).
I used Rutgers and Maryland as two examples. Their large media viewing areas tell Delaney that in the "free market" of advertising/marketing/cable TV, their addition to the Big Ten will add value. I am sure he had a team of experts looking at BTN numbers 5,10,15 years down the road and seeing that adding these two was economically "viable" and should be pursued.
LUconn wrote:logic wrote:
The market dictates who is FBS
If the market dictated who was FBS, we would be FBS. If anybody has the market right now (ie, the means and will) we do.
You stated that market was "means and will," and it really couldn't be further from the truth. Means and will is simply money and vision. You can have all of those two you want, but without being able to bring eyeballs to the table, goodluck getting the market forces to favor you.
Do you think UNC Charlotte has the total net revenues we do every year? Not even close. In fact they've had to cut their total budget the past two years. But they do have Charlotte, a larger TV market than Lynchburg, making UNC Charlotte more powerful in regards to overall economic market forces.
Now if we could only convince CUSA that our 90,000 online students represents 270,000 additional viewers, well, our stock just went up exponentially.