Anything and everything about Liberty Flames football. Your comments on games, recruiting and the direction of the program as we move into new era.

Moderators: jcmanson, Sly Fox, BuryYourDuke, Class of 20Something

#668030
I appreciate the insights here.. My question would be.. If we are struggling with NIL now, what would change if we moved to a P4 conference that would put us in a better position on NIL? I know being in a smaller market hurts us, but I continue to struggle with how poorly it seems we are doing with NIL, especially with the increasingly large alumni base we have. Liberty has a ton of wealthy connections associated with the university. I guess I'm a little lost on this part of NIL.
#668031
Liberty is committed to always being the biggest fish in the smallest pond. Although, it seems we’ve lost that plot at the moment. I really don’t think our current leadership is interested in completing with the bigger fish. We’re certainly not doing what we need to do to even compete with the little fish right now.
Purple Haize liked this
#668032
There had better be some roster turnover after a 4-8 season. Right now, the biggest changes I'm waiting on are the staff changes we were told were coming on the defensive side of the ball. HCJC needs to remove his loyalty cap and realize that he has never really gotten it right on that side of the ball at any of his stops. LU's defenses under HCHF were head and shoulders above the current performance of this staff and it was against better competition. We need a whole new scheme and line of thinking when it comes to recruitment and player development.

If you step back and look at this from a 30K foot view, keeping HCJC was the best option. The last time HCJC had a downturn like this, his next team turned it around and had a 10-win season. The question is, does he realize that his normal formula and modus operandi are no longer going to work? The high school class we just signed was decent enough, but he said a few things in his press conference about not reaching for players and being patient if they didn't get every position they need knowing full well they can take advantage of the portal. That for me is a step in the right direction. I don't know what will happen with the G5 at this point and for all intents and purposes I don't really care. Right now, we need to focus on adjusting to the new landscape and developing a formula that allows us to find the talent necessary to win the CUSA year-after-year.

As for all the talk about conference realignment, I think everyone needs to realize how much things have changed in 15 short years. Conferences are eventually going to dissolve, and a new system is going to take its place. There are powerbrokers in the background driving these changes for the expressed purpose of creating enough chaos that a new system can be embraced. It’s likely much closer than we all realize at this point.
Purple Haize liked this
#668033
Tothehoopyall1 wrote:I appreciate the insights here.. My question would be.. If we are struggling with NIL now, what would change if we moved to a P4 conference that would put us in a better position on NIL? I know being in a smaller market hurts us, but I continue to struggle with how poorly it seems we are doing with NIL, especially with the increasingly large alumni base we have. Liberty has a ton of wealthy connections associated with the university. I guess I'm a little lost on this part of NIL.
We are not struggling with NIL. At least not amongst our G5 and conference peers. NIL has been replaced by Revenue Share though, with schools now being able to pay the athletes directly up to $20.5M (or 22% of Athletics Generated Revenues). There are still commercial NIL opportunities for athletes, but those must all individually go through the Deloitte Clearinghouse. With respect to the Revenue Sharing, LU has the ability to go all the way up to the Max of $20.5M if they choose to do so. We do not have to abide by the 22% of Athletics Generated Revenues. If all schools at the G5 level followed the 22% guidance, then the avg G5 would payout about $4M per year to their student athletes. While it has not been stated publicly, I would bet that LU will be over $10M per year.

So, to reiterate, we are not going to be struggling with "NIL" for the foreseeable future from a funding perspective. The most recent changes should actually accentuate LU's competitive advantages simply because LU's financial model is far healthier than most colleges and universities in the country thanks to LUO.

jbock13 wrote:Being the “best team in the state” doesn’t matter when most of your alumni are out of state.
Since I’m from Roanoke, it matters to me, but I realize it doesn’t matter to most of the fan base.
It's been a long while since I worked at LU, but a little over a third of LU's alumni was in VA at the time if I recall correctly. This is much lower than most in-state schools for obvious reasons, and it presents a challenge to LU from an ability to generate athletics focused revenue. We have far greater numbers of our alumni base outside what most would consider to be feasible when it comes to travel to attend a game. To keep the ones within driving range of attending a game excited about the program, having us be one of the best as compared to our in-state peers does matter.
#668037
If Liberty truly isn’t struggling with NIL and has the ability to spend close to $10 million per year on athletes, then I think the fanbase deserves more transparency about how that money is being allocated. I would love to see a breakdown of this year’s roster and what each player received. I saw a report claiming Vasko made around $150K this past season — I don’t know if that’s accurate, but if it is, then I hope whoever is making these NIL decisions is a talent evaluator who actually knows how to assess players correctly. Because based on this season, the evaluation process clearly wasn’t working.

This raises real questions:
Who is actually competent enough on this staff to evaluate talent and determine the proper NIL value for each player? That directly affects our ability to win in the future.

If Liberty wants to position itself for a Power Conference move down the road, hitting the maximum NIL target of $20.5 million should absolutely be the goal.

According to the LU website, Brad Queen is listed as Assistant AD / Chief of Staff, and Colton Corn is the Director of Player Personnel. I would really like to know whether either of them is responsible for NIL strategy, roster evaluation, and ultimately the decision-making behind this year’s talent acquisition. If so, then they share responsibility for the lack of success this season.

Many major programs now have a General Manager position that oversees roster construction, NIL valuations, and talent strategy. Liberty should strongly consider bringing in an experienced outside hire to fill that role. We need someone who specializes in roster building, not just someone promoted internally because of familiarity.

I also continue to believe the entire defensive staff needs to be replaced next year, along with a new scheme and system. Kyle Krantz and Skylor McGee should not be returning after how poorly the defense performed. The concerning part is that, outside of Willie Korn’s departure, we haven’t heard much staffing movement yet — and that lack of urgency makes me nervous.
#668038
broncosliberty wrote:If Liberty truly isn’t struggling with NIL and has the ability to spend close to $10 million per year on athletes, then I think the fanbase deserves more transparency about how that money is being allocated. I would love to see a breakdown of this year’s roster and what each player received. I saw a report claiming Vasko made around $150K this past season — I don’t know if that’s accurate, but if it is, then I hope whoever is making these NIL decisions is a talent evaluator who actually knows how to assess players correctly. Because based on this season, the evaluation process clearly wasn’t working.

This raises real questions:
Who is actually competent enough on this staff to evaluate talent and determine the proper NIL value for each player? That directly affects our ability to win in the future.

If Liberty wants to position itself for a Power Conference move down the road, hitting the maximum NIL target of $20.5 million should absolutely be the goal.

According to the LU website, Brad Queen is listed as Assistant AD / Chief of Staff, and Colton Corn is the Director of Player Personnel. I would really like to know whether either of them is responsible for NIL strategy, roster evaluation, and ultimately the decision-making behind this year’s talent acquisition. If so, then they share responsibility for the lack of success this season.

Many major programs now have a General Manager position that oversees roster construction, NIL valuations, and talent strategy. Liberty should strongly consider bringing in an experienced outside hire to fill that role. We need someone who specializes in roster building, not just someone promoted internally because of familiarity.

I also continue to believe the entire defensive staff needs to be replaced next year, along with a new scheme and system. Kyle Krantz and Skylor McGee should not be returning after how poorly the defense performed. The concerning part is that, outside of Willie Korn’s departure, we haven’t heard much staffing movement yet — and that lack of urgency makes me nervous.
The fanbase does not deserve transparency on how NIL is being spent. The $150K for Vasko did not pan out. I think a message has already been sent that he's likely not going to be the starter next year, though that's mostly a guess. As far as who is in charge of LU's revenue share allocations from a talent evaluation perspective, I'm sure they have someone with experience tagged already performing this role. You likely just don't know about them, which means it very well may be a contractor(s) working on behalf of the university dealing with player agents directly. There's a whole lot of ways to go about it.

As far as swinging for the fences re: P4 levels of NIL funding... there's zero reason. At the end of the day, we're going to be much higher than our conference counterparts. The P4 conferences will be well aware of LU's ability to increase funding levels should they come calling.

Last, it's likely that HCJC has already had meetings internally to inform the staff of the changes coming. To ensure continuity, he's probably already conducting interviews for any open positions and those may be announced altogether so that it limits as much of a shakeup as possible on that side of the ball with your current players and commits. I'm not panicking yet and no one else should be.
#668042
Just throwing this out there. The LU athletic department may not be as flush with cash as yall think. It certainly can’t print money like some are proposing. LU absolutely spends a ton especially in relation to its peers. But at some point you run out of money.
#668043
Humble_Opinion wrote: December 9th, 2025, 6:06 pm
broncosliberty wrote:If Liberty truly isn’t struggling with NIL and has the ability to spend close to $10 million per year on athletes, then I think the fanbase deserves more transparency about how that money is being allocated. I would love to see a breakdown of this year’s roster and what each player received. I saw a report claiming Vasko made around $150K this past season — I don’t know if that’s accurate, but if it is, then I hope whoever is making these NIL decisions is a talent evaluator who actually knows how to assess players correctly. Because based on this season, the evaluation process clearly wasn’t working.

This raises real questions:
Who is actually competent enough on this staff to evaluate talent and determine the proper NIL value for each player? That directly affects our ability to win in the future.

If Liberty wants to position itself for a Power Conference move down the road, hitting the maximum NIL target of $20.5 million should absolutely be the goal.

According to the LU website, Brad Queen is listed as Assistant AD / Chief of Staff, and Colton Corn is the Director of Player Personnel. I would really like to know whether either of them is responsible for NIL strategy, roster evaluation, and ultimately the decision-making behind this year’s talent acquisition. If so, then they share responsibility for the lack of success this season.

Many major programs now have a General Manager position that oversees roster construction, NIL valuations, and talent strategy. Liberty should strongly consider bringing in an experienced outside hire to fill that role. We need someone who specializes in roster building, not just someone promoted internally because of familiarity.

I also continue to believe the entire defensive staff needs to be replaced next year, along with a new scheme and system. Kyle Krantz and Skylor McGee should not be returning after how poorly the defense performed. The concerning part is that, outside of Willie Korn’s departure, we haven’t heard much staffing movement yet — and that lack of urgency makes me nervous.
The fanbase does not deserve transparency on how NIL is being spent. The $150K for Vasko did not pan out. I think a message has already been sent that he's likely not going to be the starter next year, though that's mostly a guess. As far as who is in charge of LU's revenue share allocations from a talent evaluation perspective, I'm sure they have someone with experience tagged already performing this role. You likely just don't know about them, which means it very well may be a contractor(s) working on behalf of the university dealing with player agents directly. There's a whole lot of ways to go about it.

As far as swinging for the fences re: P4 levels of NIL funding... there's zero reason. At the end of the day, we're going to be much higher than our conference counterparts. The P4 conferences will be well aware of LU's ability to increase funding levels should they come calling.

Last, it's likely that HCJC has already had meetings internally to inform the staff of the changes coming. To ensure continuity, he's probably already conducting interviews for any open positions and those may be announced altogether so that it limits as much of a shakeup as possible on that side of the ball with your current players and commits. I'm not panicking yet and no one else should be.
Do all schools use outside contractors for NIL allocations? Because that seems like an enormous responsibility to place outside the university. If outside evaluators misjudge talent — like the reported $150K given to Vasko — that doesn’t just hurt the roster. Mistakes like that could legitimately cost Chadwell his job.


My fear is that our coaching staff signed off on NIL investments for players they believed were high-level contributors — but they weren’t — and as a result, we got beaten by teams with far less talent on paper and far smaller budgets. That’s a breakdown in evaluation, development, and roster management.

This is exactly why I believe Liberty needs to hire a true General Manager, like other successful programs have done. A GM should oversee:

NIL allocation strategy

Talent evaluation

Roster building

Transfer portal decisions

Long-term personnel planning

About Chadwell Making Staff Changes

You sound confident that Chadwell will make changes to his staff, but many of us — myself included — are very skeptical. Chadwell has shown a pattern of intense loyalty to his coaches, even when results clearly don’t justify it. His press conference comments about “promoting analysts already on staff” instead of hiring outside voices honestly made my concerns even worse. That approach does not fix the scheme, the culture, or the defensive problems.

If Chadwell refuses to break loyalty and improve his staff, then nothing changes.
LU Armchair coach liked this
#668044
Oh, of course, the only competent soul at LU is supposed to be Jamie Chadwell. I don’t really know if that’s true—but GM, no GM, whatever, he’s the only person this dumpster fire of roster management even remotely falls on. And yet, here we are, seriously entertaining the idea of hiring some random Joe Blow off the street to handle NIL deals, talent evaluation, and the future of our program? Brilliant. Absolutely brilliant.
News flash: this isn’t a TikTok fantasy league. This isn’t Madden Ultimate Team. This is real football, where $150K in NIL doesn’t magically turn a practice squad guy into a starter. And if you can’t see why someone like Matt Bevins—LU alum, Freeze road warrior, actual football brain—would crush this role, congratulations, you clearly think hiring amateurs is a strategy. I don’t know if he’d leave his current role, probably not, but this is exactly the type of person the AD should target—and eliminate all the nonsense that filters through the doors from people who don’t even have a key.
But by all means, let’s bring in Joe Blow, hand him a clipboard, and watch the program spiral into full clown-show territory. Popcorn ready, because the chaos isn’t coming—it’s here, and it’s driving a stolen school bus.
:football Study :football
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