El Scorcho wrote:Yes, BuryYourDuke. I'd want something LIKE that. It scales well. Compare it to their old helmet and it's an obvious improvement in how easy it is to grasp what you're looking at. Ours suffers from the same problem.Perfect examples of why you keep it simple and still make it unique. I can't think of one big time program that doesn't have a simple yet instantly recognizable logo.
Let me try to illustrate. When the logo is displayed on a large area, it's perfectly readable.
However, when it's displayed on a small area (such as a helmet viewed through a TV camera at the top of a stadium)...
It's just not very apparent what it is you're looking at, much the less recognizable as the Liberty Flames logo. You certainly can't read it. There are tons of small details (like the eye of the eagle) that you just can't see from far away or unless the graphic is huge. The image doesn't scale down well.
By comparison, other helmet logos are usually something big, bold and instantly recognizable. They're also usually pretty simple designs. All of these things mean they scale down well and are still instantly recognizable at a distance, or when used as a small graphic on TV.
Examples:


















- By thecomeback
- By jmclaughlin