A Sea Of Red

Posted: **February 1st, 2010, 3:18 pm**

LOS ANGELES – Pastors have long competed with the NFL on Sundays, but this season a hipster megachurch is turning the tables with a 30-second ad that could muscle its way into that all holiest of sporting events: the Super Bowl.

Mosaic, a 3,000-member megachurch, is one of six finalists in the Doritos' "Crash the Super Bowl" challenge with a lighthearted spoof that plays off the resurrection of Jesus Christ.

If the church's ad, titled "Casket," is among the top three vote-getters in an online playoff, it will air on Feb. 7 during the Super Bowl. If the commercial ranks in the top three most-popular ads among viewers, it could win its creators either $400,000, $600,000 or $1 million.

http://news.yahoo.com/s/ap/us_rel_super ... megachurch

Posted: **February 1st, 2010, 3:31 pm**

The tongue-in-cheek ad opens on a funeral scene and then cuts to a young man alive in a closed casket. His body is covered in Doritos and he is watching the Super Bowl on a tiny TV while chomping on chips as mourners sob outside. Two friends, who are in on the prank, snicker that by faking his death, their friend will get a week off work and an endless supply of his favorite snack.

But the man gets excited when his team makes a big play and jostles the casket, which tips over to reveal him inside with a pile of crushed chips.

After an awkward pause, his buddy jumps up and nervously exclaims to the shocked assemblage: "Aaaah! It's a miracle!"

A Sea Of Red

LA megachurch hopes to win Super Bowl ad contest

LA megachurch hopes to win Super Bowl ad contest

Re: LA megachurch hopes to win Super Bowl ad contest