- January 20th, 2010, 1:17 pm
#295993
marketwatch wrote:New York Times to charge for content -- finallyClick Here for Full Story
Commentary: The Gray Lady makes a torturous decision
By MarketWatch
NEW YORK (MarketWatch) -- In the annals of history, perhaps only the D-Day invasion required as much meticulous, torturous planning as the New York Times Co.'s decision to begin charging consumers for its online content.
Of course, the Times being the Times, there is a qualifier: the plan goes into effect in 2011.
The company announced Wednesday that the approach will give free access to a certain number of articles each month and then charge customers after they've gone beyond that number. This will permit the Times to have a second revenue stream and maintain its advertising business. It is also intended to supply enough flexibility to have free and paid content while remaining linked to the Web.



- By Humble_Opinion
- By LU Armchair coach