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90.9 Format Change and re-branding
Posted: April 16th, 2015, 4:08 pm
by JakeP50
I don't think it's been officially announced yet but 90.9 is going to completely change formats for next semester. I don't know what this new format is going to be but it is still going to change, Dr. Underation didn't go into much detail but he did say the name will probably change.
Re: 90.9 Format Change and re-branding
Posted: April 16th, 2015, 4:18 pm
by Sly Fox
This won't be the first and likely won't be the last for awhile. Does anybody remember the Power of Love 59AM?
Re: 90.9 Format Change and re-branding
Posted: April 17th, 2015, 10:34 am
by ballcoach15
Why so much changing with radio stations in/around Lynchburg. One never knows from one day to the next, who's on what frequency, or what freq the game is on.
Back in the day, Victory FM 88.3 was best radio station in America. No longer the best in Lynchburg.
Re: 90.9 Format Change and re-branding
Posted: April 17th, 2015, 2:45 pm
by ALUmnus
They've been playing much better music this year, though the rotation is really small. I wish they had the equipment to push the station information to digital receivers, like station, song, artist, etc. Everyone else does.
...underation...
Re: 90.9 Format Change and re-branding
Posted: April 17th, 2015, 3:55 pm
by JakeP50
I think they're working on getting that
Re: 90.9 Format Change and re-branding
Posted: April 19th, 2015, 4:02 pm
by rhezick
ballcoach15 wrote:Why so much changing with radio stations in/around Lynchburg. One never knows from one day to the next, who's on what frequency, or what freq the game is on.
Back in the day, Victory FM 88.3 was best radio station in America. No longer the best in Lynchburg.
Yea not really sure why Victory changed. I just don't really understand what the end game is for Liberty, by just being a spirt fm 2.0. They don't play any of the games anymore, and they don't go out of their way to promote Liberty outside of standard spots.... so why bother? Seems like that boat load of money could have been spent on keeping Victory going, or turning it into a more Liberty promotion-centric station similar to how WTLU operates. Really makes no sense what so ever.
That being said it's probably good to see the light rebrand and refocus...they're just all over the map with their music (from small observations...don't listen too much to them). Maybe they'll hunker down on just one style.
Re: 90.9 Format Change and re-branding
Posted: April 19th, 2015, 11:10 pm
by ballcoach15
Since Victory FM went away, I only listen to it when they carry a ball game. Prior to the change I listened several hours a day.
Re: 90.9 Format Change and re-branding
Posted: April 20th, 2015, 7:39 am
by ATrain
I wonder if a day is coming where FM radio will be a thing of that past?
http://www.theverge.com/2015/4/19/84531 ... radio-2017
Re: 90.9 Format Change and re-branding
Posted: April 20th, 2015, 8:43 am
by PAmedic
haven't listened to FM radio since Howard went to Sirius
Re: 90.9 Format Change and re-branding
Posted: April 20th, 2015, 1:34 pm
by BJWilliams
My favorite radio station here is FM...but hey Im sure they will adapt
Re: 90.9 Format Change and re-branding
Posted: April 20th, 2015, 6:51 pm
by Purple Haize
ballcoach15 wrote:Since Victory FM went away, I only listen to it when they carry a ball game. Prior to the change I listened several hours a day.
They need a Classic Christian Rock station!
Re: 90.9 Format Change and re-branding
Posted: April 20th, 2015, 8:06 pm
by Sly Fox
I'd be down with that to the embarassment of my kids.
Re: 90.9 Format Change and re-branding
Posted: April 20th, 2015, 8:24 pm
by ballcoach15
I would like a Christian station that plays old hymns, patriotic music, preaching, and LU ball games. That would be perfect station.
Re: 90.9 Format Change and re-branding
Posted: April 20th, 2015, 8:39 pm
by BJWilliams
Whatever format it will be, my friend who hosts the Sunday night gospel show told me he will be back
Re: 90.9 Format Change and re-branding
Posted: April 20th, 2015, 9:39 pm
by JakeP50
ballcoach15 wrote:I would like a Christian station that plays old hymns, patriotic music, preaching, and LU ball games. That would be perfect station.
That would definitely NOT be 90.9, the goal is to get MORE students to listen not all but 2 of them. Oh yeah and the biggest

I have ever given.
Re: 90.9 Format Change and re-branding
Posted: April 20th, 2015, 10:49 pm
by ballcoach15
TRBC took robes off Choir because they thought the students might not like the robes, in that they were too stiff looking.
Re: 90.9 Format Change and re-branding
Posted: April 21st, 2015, 9:11 am
by alabama24
ballcoach15 wrote:TRBC took robes off Choir because they thought the students might not like the robes, in that they were too stiff looking.
Let me take a guess: You weren't happy with the decision.
Re: 90.9 Format Change and re-branding
Posted: April 21st, 2015, 9:23 am
by Purple Haize
Hopefully people were wearing something under those robes!
Re: 90.9 Format Change and re-branding
Posted: April 21st, 2015, 9:23 am
by Purple Haize
ballcoach15 wrote:I would like a Christian station that plays old hymns, patriotic music, preaching, and LU ball games. That would be perfect station.
Awesome. Don't ever leave here!
Do we even have Patriotic songs anymore?
Re: 90.9 Format Change and re-branding
Posted: April 21st, 2015, 12:10 pm
by ballcoach15
No I did not like decision. Robes look better than a rainbow of colors.
Re: 90.9 Format Change and re-branding
Posted: April 21st, 2015, 12:57 pm
by BJWilliams
I was kinda surprised by it when I came to town for homecoming weekend, but really I didn't mind at the end of the day. Im sorry that you don't like it, but 1) the world doesn't revolve around you 2) Youre going to be in the minority in your dislike (at least on here). Once again, that isn't an attack on you, just a statement of opinion.
Re: 90.9 Format Change and re-branding
Posted: April 21st, 2015, 2:12 pm
by Purple Haize
ballcoach15 wrote:No I did not like decision. Robes look better than a rainbow of colors.
I'm kind of a robe fan myself. I do understand the financial side of it but I like choirs wearing robes
Re: 90.9 Format Change and re-branding
Posted: April 21st, 2015, 2:20 pm
by ballcoach15
It was not a money decision. One person was afraid some student would be in congregation and think choir looked stiff wearing robes .
Re: 90.9 Format Change and re-branding
Posted: April 21st, 2015, 2:57 pm
by ATrain
Purple Haize wrote:Hopefully people were wearing something under those robes!
All but one, who happened to be driving a Jeep in Nelson County through Lovingston
And as for choir robes, the church we attend in Dallas still wears choir robes and pretty much follows a liturgical order of service. Did I mention that it's growing, attracting younger members?
As for a station that plays Classic Christian Rock, I would also listen to that. I love Stryper.
Re: 90.9 Format Change and re-branding
Posted: April 21st, 2015, 3:00 pm
by SuperJon
What are choirs?