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Re: William Byron 2020

Posted: August 31st, 2020, 12:50 pm
by BJWilliams
It isn't that simple BC...as someone who has worked in a newspaper himself, and read the pages before going to the printer, they can't just drop a story in if it doesn't make deadline. As noteworthy a victory as it was (and it certainly was), if they wanted to put a story in about that, whether from the AP, a reporter or otherwise, if they already have their budget for that day's edition laid out, they would have to drop another, probably equally noteworthy, story to make room. Im sure someone in the newsroom was following the race but they can't simply drag and drop stories in the paper however they wish. If they put the story in about William Byron's victory, especially if they use a story from the AP or other wire reports, that means they remove another story and have to completely reformay the affected pages and other trickle down effects that could jeopardize getting it printed on time.

Re: William Byron 2020

Posted: August 31st, 2020, 2:03 pm
by ballcoach15
Sports page today was so small, they should have had ample room for it. It wasn't like yesterday was a huge day in sports.
Richmond Times Dispatch had a story on Byron's win today, but it made no mention of Liberty.

If some disgruntled Liberty student had said something to N&A, it would have made front page.

Re: William Byron 2020

Posted: September 1st, 2020, 10:06 am
by JK37
How many students these days do you think read newspapers?

Re: William Byron 2020

Posted: September 1st, 2020, 10:19 am
by Class of 20Something
JK37 wrote: September 1st, 2020, 10:06 am How many students these days do you think read newspapers?
If any, none local.

Re: William Byron 2020

Posted: September 1st, 2020, 12:52 pm
by ballcoach15
Students reading paper has nothing to do with it.

I doubt if paper is even delivered to campus.

Re: William Byron 2020

Posted: September 1st, 2020, 3:58 pm
by ballcoach15
Byron has signed a 2 year extension with Hendrick Motorsports. I hope LU remains as sponsor.

Re: William Byron 2020

Posted: September 1st, 2020, 4:17 pm
by olldflame
ballcoach15 wrote: September 1st, 2020, 3:58 pm Byron has signed a 2 year extension with Hendrick Motorsports. I hope LU remains as sponsor.
While I think it's "cool" that Liberty sponsors WB, I firmly believe that the new administration has a fiduciary responsibility to look closely at how much the millions of dollars spent on that sponsorship is actually benefiting the school. Parts of that are difficult to measure, but parts are not. In light of recent events, I don't think its out of line to question whether JR's judgement regarding the school's relationship with HMS was influenced by the significant personal "perks" he enjoyed as a result of it.

Re: William Byron 2020

Posted: September 1st, 2020, 5:03 pm
by Purple Haize
olldflame wrote: September 1st, 2020, 4:17 pm
ballcoach15 wrote: September 1st, 2020, 3:58 pm Byron has signed a 2 year extension with Hendrick Motorsports. I hope LU remains as sponsor.
While I think it's "cool" that Liberty sponsors WB, I firmly believe that the new administration has a fiduciary responsibility to look closely at how much the millions of dollars spent on that sponsorship is actually benefiting the school. Parts of that are difficult to measure, but parts are not. In light of recent events, I don't think its out of line to question whether JR's judgement regarding the school's relationship with HMS was influenced by the significant personal "perks" he enjoyed as a result of it.
It is nearly impossible to quantify an ROI on that type of sponsorship. I think it’s a unique and creative way to market and have no problem with it. Historically NASCAR fans are hyper loyal to whatever brands are sponsoring their favorite drivers. While that’s been in decline for awhile there is a hardcore segment where that is still true.

Re: William Byron 2020

Posted: September 1st, 2020, 5:09 pm
by Jonathan Carone
Given the demographics of NASCAR, I think there are plenty of better ways to spend those $8 million.

Re: William Byron 2020

Posted: September 1st, 2020, 5:11 pm
by thepostman
but do those things come with yact access?

Re: William Byron 2020

Posted: September 1st, 2020, 5:25 pm
by Purple Haize
Jonathan Carone wrote: September 1st, 2020, 5:09 pm Given the demographics of NASCAR, I think there are plenty of better ways to spend those $8 million.
I prefer an F1 sponsorship, that viewership is going up and their fans are just as loyal. And global.

Re: William Byron 2020

Posted: September 1st, 2020, 5:31 pm
by flameshaw
Jonathan Carone wrote: September 1st, 2020, 5:09 pm Given the demographics of NASCAR, I think there are plenty of better ways to spend those $8 million.
Would it make a difference if we sponsored Bubba Wallace's car? For some reason, I expect that it would. :roll: :roll: :roll:

Re: William Byron 2020

Posted: September 1st, 2020, 5:37 pm
by thepostman
I'm guessing he was talking about the age of NASCAR fans, not race.

Regardless, I'd guess the sponsorship is more about getting Liberty's name out there with parents. I mean, it must work. The DoD spends a good portion of their recruiting budget on NASCAR sponsorships and we all know the DoD doesn't waist money. :D

Re: William Byron 2020

Posted: September 1st, 2020, 5:48 pm
by ballcoach15
flameshaw wrote: September 1st, 2020, 5:31 pm
Jonathan Carone wrote: September 1st, 2020, 5:09 pm Given the demographics of NASCAR, I think there are plenty of better ways to spend those $8 million.
Would it make a difference if we sponsored Bubba Wallace's car? For some reason, I expect that it would. :roll: :roll: :roll:
The major difference between sponsorship of the #24 car vs. the #43 car, is Byron is a LU student. I don't think any other Division 1 school has a student who drives in Cup series.

If the $$$$$$$$$$$ was available, I would endorse Purple's idea of sponsoring a F1 team, in addition to NASCAR. I do like his "global " comment from earlier.

Re: William Byron 2020

Posted: September 1st, 2020, 6:00 pm
by alabama24
ballcoach15 wrote: September 1st, 2020, 5:48 pm I would endorse Purple's idea of sponsoring a F1 team, in addition to NASCAR. I do like his "global " comment from earlier.
Someone put Haize on watch. First Carone starts agreeing with him, and now Ballcoach. :lol:

Re: William Byron 2020

Posted: September 1st, 2020, 6:07 pm
by NeoFlame
Demographics don't make sense with F1. LU aligns perfectly with the NASCAR demo.

Country Music, NASCAR, and military were always the leading demos for LU outside of faith related interests.

Re: William Byron 2020

Posted: September 1st, 2020, 6:10 pm
by Jonathan Carone
flameshaw wrote: September 1st, 2020, 5:31 pm
Jonathan Carone wrote: September 1st, 2020, 5:09 pm Given the demographics of NASCAR, I think there are plenty of better ways to spend those $8 million.
Would it make a difference if we sponsored Bubba Wallace's car? For some reason, I expect that it would. :roll: :roll: :roll:
It’d make a difference if it were a sport who’s average fan wasn’t 58 years old.

Re: William Byron 2020

Posted: September 1st, 2020, 6:33 pm
by Purple Haize
alabama24 wrote: September 1st, 2020, 6:00 pm
ballcoach15 wrote: September 1st, 2020, 5:48 pm I would endorse Purple's idea of sponsoring a F1 team, in addition to NASCAR. I do like his "global " comment from earlier.
Someone put Haize on watch. First Carone starts agreeing with him, and now Ballcoach. :lol:
The Rona is affecting everyone! :shock:

Re: William Byron 2020

Posted: September 1st, 2020, 6:41 pm
by ballcoach15
Jonathan Carone wrote: September 1st, 2020, 6:10 pm
flameshaw wrote: September 1st, 2020, 5:31 pm
Jonathan Carone wrote: September 1st, 2020, 5:09 pm Given the demographics of NASCAR, I think there are plenty of better ways to spend those $8 million.
Would it make a difference if we sponsored Bubba Wallace's car? For some reason, I expect that it would. :roll: :roll: :roll:
It’d make a difference if it were a sport who’s average fan wasn’t 58 years old.
Average age of every fan is probably 58, regardless of sport. Bleachers are not overflowing with youngsters.

Re: William Byron 2020

Posted: September 1st, 2020, 6:43 pm
by flameshaw
Jonathan Carone wrote: September 1st, 2020, 6:10 pm
flameshaw wrote: September 1st, 2020, 5:31 pm
Jonathan Carone wrote: September 1st, 2020, 5:09 pm Given the demographics of NASCAR, I think there are plenty of better ways to spend those $8 million.
Would it make a difference if we sponsored Bubba Wallace's car? For some reason, I expect that it would. :roll: :roll: :roll:
It’d make a difference if it were a sport who’s average fan wasn’t 58 years old.
Of course I can't prove it, but I don't believe that is what you were referencing. I will just have to take your word for it.

Re: William Byron 2020

Posted: September 1st, 2020, 6:44 pm
by Jonathan Carone
ballcoach15 wrote: September 1st, 2020, 6:41 pm Average age of every fan is probably 58, regardless of sport. Bleachers are not overflowing with youngsters.
Which is exactly why we should be taking that money and putting it where their eyes are. I’d be dumping money into YouTube and esports.

Re: William Byron 2020

Posted: September 1st, 2020, 7:32 pm
by Jonathan Carone
I thought it was interesting so I looked it up. Here are the average age of fans by sport:

NASCAR - 58
MLB - 57
NHL - 50
NFL - 47
MLS - 40
NBA - 37
Esports - 26

Re: William Byron 2020

Posted: September 1st, 2020, 7:34 pm
by Purple Haize
Jonathan Carone wrote: September 1st, 2020, 6:44 pm
ballcoach15 wrote: September 1st, 2020, 6:41 pm Average age of every fan is probably 58, regardless of sport. Bleachers are not overflowing with youngsters.
Which is exactly why we should be taking that money and putting it where their eyes are. I’d be dumping money into YouTube and esports.
Esports would be a difficult fit. Not sure LU would want its name associated with a lot of the games etc.

Re: William Byron 2020

Posted: September 1st, 2020, 7:51 pm
by ballcoach15
Anyone know average age for NCAA sports. Probably should not count students. Even though they're at the games, they're probably there for socializing more than the sport.

esports are not real sports.

Re: William Byron 2020

Posted: September 1st, 2020, 8:11 pm
by Jonathan Carone
Purple Haize wrote: September 1st, 2020, 7:34 pm
Jonathan Carone wrote: September 1st, 2020, 6:44 pm
ballcoach15 wrote: September 1st, 2020, 6:41 pm Average age of every fan is probably 58, regardless of sport. Bleachers are not overflowing with youngsters.
Which is exactly why we should be taking that money and putting it where their eyes are. I’d be dumping money into YouTube and esports.
Esports would be a difficult fit. Not sure LU would want its name associated with a lot of the games etc.
That’s fair. There are a few games that could fit. And maybe it’s not attaching the name to a specific tournament but instead getting ad time during some. Haven’t studied it enough for specifics.